A comedy-tinged documentary about economics and incentives based on the bestselling book of the same title.
Perhaps a little too simple, this poster is still quite a blast as you compare it's image to both apples and oranges and get the same thing. Clever move.
Some rather irritating aspects to the trailer, but overall, it creates an appetizing portrait of a documentary that could easily appeal to the non-standard audience demographic.
Could be another in a long list of Documentary Feature contenders this year.
I have not seen this film.
-Wesley Lovell (August 12, 2010) Original