After their friends die unexpectedly, two disparate individuals are brought together to raise their child despite their animosity towards one another.
Sure it fits in well with the film, but other than appealing to a large part of the audience wanting to see Josh Duhamel half naked, there really isn't anything people will find appealing in this poster.
What a film already in theaters needs with a new poster is an interesting question. And what is presented somewhat answers it, showing us several positive responses from critics (despite a general drubbing by them) hoping to draw people to the theater. The scene itself works better than the critic notices, but it's still a seemingly pointless endeavor.
On paper, the concept is a bit bland, a topic destined to be milked for all its worth. Yet, the trailer doesn't make it seem as stale and irritating as it could be. It may very well be the film to resuscitate Katharine Heigl's failing career.
None.
I have not seen this film.
-Wesley Lovell (September 6, 2010) Original
-Wesley Lovell (October 21, 2010) New Poster