POSTERS

Preview: Silver Linings Playbook (2012)

Synopsis:

A mentally ill man re-emerges into society and finds love with an equally disturbed woman.

  • Poster: C+

Review:

Finally playing into the playbook concept, the poster design is mostly standard, but with charismatic black-and-white portraits of the stars with defining eye colors will undoubtedly appeal to quite a few potential viewers.

  • Trailer: B / B

Review:

The trailer will undoubtedly appeal to a mass audience without need to be a deep story, which isn't in evidence in the trailer. Bradley Cooper doesn't look bad, but Jennifer Lawrence may be the scene-stealer in the film.

There is a lot of difference between the two trailers, but their relative effectiveness is about the same. Both make it look like an endearing film about mental disorders while remaining a charming film thanks to its two leads.

Oscar Prospects:

The Weinstein Company has three projects that could be equally prominent in this year's Oscar season. This seems the most widely-appealing of the choices (Paul Thomas Anderson's The Master and John Hilcoat's Lawless being the others), which could position for a Best Picture run with Lawrence, Cooper and Robert De Niro each being championed as Oscar nominees and Lawrence likely moving into an Oscar-winning position.

Release Date:

  • November 16, 2012