POSTERS

Preview: Skyfall (2012)

Synopsis:

James Bond is back. Do you need to know anything more?

  • Poster: B+ / B

Review:

(Reminding us of the traditional design element of Bond may help alleviate some of the frustration from fans who've been waiting several years for the next installment in the vaunted franchise.)

What was wrong with the original? Nothing. This is a little more action oriented, but less traditional. I still much prefer the previous, but this isn't a terrible design.

  • Trailer: C / B-

Review:

The last Bond trailer I saw also tried to play around with the classic and memorable Bond theme in order to make it appeal to newer audiences. I'm still not enamored with the choice and this trailer won't do much to convince those who aren't already lined up in their minds to see it.

The faint, unmistakable Bond theme is again brushed aside. I don't know if they don't think it's enough of a selling tool anymore, but they are mistaken. Most fans of popular franchises, get all atingle when the familiar theme plays. It's how you know you're getting a product you want. Doing interesting variations on the theme is good, but if it's unrecognizable, it's a problem. This trailer gives more action for the film, which is fine, but I demand more Bond Theme!

Oscar Prospects:

The film could earn consideration in Original Song, Sound Mixing, Sound Editing and Visual Effects, but the franchise isn't exactly known for being recognized by Oscar, so consider these longshots.

Release Date:

  • November 9, 2012