(February 5, 2017) Original
(March 19, 2017) New Trailer (#2) / New Posters (#1-#3)
(April 23, 2017) New Poster (#4)
April 28, 2017
From IMDb: “Finding himself dumped after 25 years of marriage, a man who made a career of seducing rich older women, must move in with his estranged sister, where he begins to learn the value of family.”
Poster Rating: D / C+ (2) / D+
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Review: (#1) Garish, just like the lead character. There’s nothing funny or sexy in this design, which undermines its entire purpose. (#2 & #3) These two spoof posters tackled Fifty Shades of Grey and La La Land respectively. While that may illicit the type of humor one should expect, it’s a commonplace style in recent years.
(#4) Another garish yellow design, like the first poster, has a few more details giving it a slight bump in terms of quality, but not sufficient enough to make it an attractive design.
Trailer Rating: C / B+
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Review: (#1) A dull, almost humorless trailer for a Spanish comedy with good actors in a corny plot.
(#2) The first trailer may have seemed immature and pointless, but this new trailer not only establishes that the film is predominantly in English, rather than the suggested Spanish of the first trailer, it also presents a film that is at times incredibly funny. Whether this enables it to become a breakout hit or not isn’t certain.