Category: Looking at the Weekend
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Looking at the Weekend: Sep. 29-Oct. 1, 2017
After the stellar debut of Kingsman: The Golden Circle, but the lackluster opening of The Lego Ninjago Movie, it’s hard to know which way the box office winds will blow. Tom Cruise is a consistant box office draw, even when his films aren’t great. Of course, American Made also has the advantage of tons of…
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Looking at the Weekend: Sep. 22-24, 2017
While Kingsman: The Secret Service was a surprise hit, its opening weekend was roughly $20 million off the weekend opener of the previous Lego animation entry. The Lego Ninjago Movie isn’t likely to perform to The Lego Batman Movie‘s $53 million opening and Kingsman: The Golden Circle is sure to top its predecessor’s $36 million,…
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Looking at the Weekend: Sep. 15-17, 2017
With the potency of It at the box office, a second weekend atop the charts would not be unexpected. There is another horror release that’s been heavily advertised that’s on the release schedule this week and with its competition, it would be a safe bet to put it at the top of the new releases.…
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Looking at the Weekend: Sep. 8-10, 2017
After three weeks of dreadful box office, the cineplexes are about to get an influx of attendees thanks to two major new releases. The romantic comedy Home Again may struggle in spite of the heavy promotion the film is getting against the first major horror film to give audiences something to get excited about. The…
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Looking at the Weekend: Sep. 1-3, 2017
There’s little competition over the Memorial Day weekend. There will probably be a three-peat for The Hitman’s Bodyguard on a dreary box office weekend. The lone new “wide” release is Tulip Fever, which is being dumped on Labor Day weekend where few films ever succeed. Our Highest Rated Films: Viceroy’s House; The Teacher Our Best…
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Looking at the Weekend: Aug. 25-27, 2017
This the kind of weekend where nothing breaks out and everything bombs, leaving a surprise number one selection? Of the new releases, Leap! has the best chance at becoming a modest hit. Animation hasn’t had a lot of options lately, meaning families aren’t getting much entertainment. All Saints could tap into a religious-oriented demographic that…
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Looking at the Weekend: Aug. 18-20, 2017
Two new movies will target the same audience demographic, namely those that enjoy action thrillers. While one is a heist film (Logan Lucky), the other is an action comedy (The Hitman’s Bodyguard). The latter has been heavily advertised in theaters and other venues. The former has not. On top of that, well known faces Ryan…
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Looking at the Weekend: Aug. 11-13, 2017
The Conjuring made a lot of money at the box office in 2013 ($137 million). Its prequel, Annabelle, made less, but still impressive amounts of money ($84 million). The first film’s sequel, The Conjuring 2, was off the original, but higher than the prequel ($102 million). Now, we have the prequel to the prequel, Annabelle:…
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Looking at the Weekend: Aug. 4-6, 2017
The long anticipated adaptation of the popular Stephen King sci-fi western should open to strong numbers against the third weekend of Dunkirk and second of The Emoji Movie. It should easily top the week’s other new wide release Kidnap and will likely outperform the wide expansion of Detroit, though that competition might be more fierce.…
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Looking at the Weekend: Jul. 28-30, 2017
Animation vs. action at the box office with two movies attempt to dethrone Dunkirk, which is expected to have a solid hold-over. In The Emoji Movie‘s favor is that there hasn’t been an animation or children-targeted release in a month when Despicable Me 3 opened. There should be pent-up desire to see the film. However,…
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Looking at the Weekend: Jul. 21-23, 2017
A week of competition awaits us. While the last several weeks have seen mostly one-man competitions, this promises to be a weekend where different reactions to the film release could result in different outcomes. Although the second weekend of War for the Planet of the Apes will be a decent one, the two films battling…
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Looking at the Weekend: July 14-16, 2017
With a strong opening weekend of $117 million, Spider-Man: Homecoming will be pushing hard to claim the top spot a second week in a row. If it drops 50% in its second weekend, that will be roughly $58.5 million. That would create just enough of a drop to allow War for the Planet of the…
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Looking at the Weekend: Jul. 7-9, 2017
After the solid, but unexceptional opening for Despicable Me 3, the third iteration of Spider-Man on the big screen since 2002 should handily win the weekend. With the added star wattage of Robert Downey, Jr., the film may top the $100 million mark. Despicable could have a soft second-weekend drop thanks to it being a…
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Looking at the Weekend: Jun. 30-Jul. 2, 2017
Always bet on yellow. While R-rated comedies have had success in the past, The House looks like it will go down in ignominious defeat to two of this weekend’s new films. Despicable Me 3 may feature its yellow-skinned minions, but Gru (Steve Carell) and company have proven time and again that this franchise is dependable.…
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Looking at the Weekend: Jun. 23-25, 2017
There’s no competition for Transformers: The Last Knight. Wonder Woman should have a decent fourth weekend, but not enough to take it into the top spot. Cars 3 had a relatively soft opening, which means its second weekend drop, even if small, is going to drop it below Wonder Woman. So, even if Transformers gets…
