
Page Revisions:
(December 15, 2024) Original
(February 2, 2025) New Trailer (#2) — New Poster (#4)
(April 13, 2025) New Posters (#5-#31)
(April 20, 2025) New Trailer (#3)
Release Date:
March 7, 2025
Synopsis:
From IMDb: “Twin brothers return to their hometown to start their lives over, where they encounter an evil presence that’s been waiting to welcome them back.”
Poster Rating: C+ / C+ (2) / C+ / C / C (13) / B+ / B- / C / B- / C+ (2) / C / C+ / C / C+ / C / C+ / C+
SEE ALL POSTERS BELOW
Review: (#1-#3, C+) These are part and parcel of each other, the combined (#1) and the character posters (#2-#3). They are interesting in their blue-and-red dichotomy but the central orb doesn’t add enough depth to make any of them feel necessary.
(#4, C+) It’s not far enough removed from the prior designs to merit special interest though it does seem to pick up some of the best motifs from those designs.
(#5, C) Information from the film is necessary to appreciate the background detail of this design but it’s not likely to generate much enthusiasm outside of familiar with the film’ star. (#6-#18) Some of the posters give a strange impression of the top not fitting with the bottom perfectly, making them feel disjointed. The color scheme may tie into prior poster designs but it almost feels a bit overbearing and garish. (#19, B+) How this design would improve with some background elements is obvious. The central figures are generally well balanced in the effort and the red coloration is toned down a bit with the yellow but the colors still don’t jibe. (#20, B-) This one also tones down the harshness of the red color and adds a handful of interesting background elements but it also feels more empty in places.
(#21, C) You don’t have to be familiar with filmmaking techniques to feel where this design shifts from an image in the film to one manipulated by an artist. That wasted space in the four-fifths is unnecessary. (#22, B-) Taking some of the better ideas from prior designs and minimizing those details both helps and accentuates how much space is wasted in the effort. (#23-#24, C+) This pair of 4DX designs go back to the harsh color opposition of prior efforts while hindering themselves with rudimentary art styling. (#25, C) A ham-fisted employment of the Dolby Digital logo stands starkly against an empty background. It looks cheaply produced. Score a seldom win for IMAX over Dolby.
(#26, C+) With the guitar element of a prior design and an interesting balance of characters surrounding it, this effort has some visual charm but is overly reliant on the red-orange-yellow color scheme that has worn out its welcome. Still an IMAX win over Dolby. (#27, C) A deviation in art styles can shake up an existing theme but the added blues, blacks, and purples don’t add much to the design and the design seems to lack the kind of memorable details that make a poster design stand out. (#28, C+) Similar in style to the prior design but with less chaos within the design itself. The thematic idea of this design is certainly appealing but it still manages to feel a bit sophomoric. (#29, C) Another design with a measure of symbolism, it’s possible to get art that’s even less generally appealing. It digs too much into the commonplace red-white-black aesthetic of horror posters and that actually makes the art look worse. (#30, C+) There are a couple of symbolic references in this design that make it strongly tie itself into the film’s themes but the lack of background elements doesn’t quite bring the clarity to the central image as it should.. (#31, C+) A nicely painted design that mutes the red and yellow hues of prior efforts and gives better balances the red-vs-blue color symbolism than that previous design effort.
Trailer Rating: B- / B / C+
SEE ALL TRAILERS BELOW
Review: (#1, B-) Set in the deep south at an indeterminate period before or after the American Civil War, the film looks like it wants to dredge up the horrors of the past for a horror film with a modern lens. The idea is enticing though the trailer doesn’t quite get that across.
(#2, B) The first trailer didn’t quite set the premise up properly but the second one does. There are more intriguing concepts on display that may lure in viewers. That said, it’s a trailer that wears out its welcome fast and whose humor doesn’t quite land.
(#3, C+) A disjointed trailer that tries to find a way to present the story without giving away information and, in doing so, they end up making it look rather dull. The focus is certainly on the remarks from critics but that won’t exactly impress audiences for a movie like this.
Oscar Prospects:
None.


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